ARTISAN QUARTER

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DEVELOPER
Berkeley Homes (West London) residential developer, company's first live work scheme

LOCATION
Wellington Road, Kensal Green, London borough of Brent

SCALE
25 units with o­ne, two and three bed apartments and two and three bed townhouses ranging in size from 600 to 1230 sq ft

STAGE
due to be launched Autumn 2003

DIVISION OF LIVE/WORK SPACE
25 per cent work space: 75 per cent live space - workspace is part of living room area in the apartments and townhouses have separate offices

GETTING PLANNING CONSENT
Brent planners insisted that Berkeley should build live work units o­n the site which was formerly zoned for employment uses. They also dictated the amount of amenity space that would be available in the development.

FUNDING
No public funding or assistance. Funded from the company's own reserves.

TARGET MARKET: young professionals looking for a mix of living and working space and aspiring to accommodation in nearby Notting Hill Gate but unable to afford it

EMPLOYMENT IMPACT
No plan to dictate the use of the live work units

WHAT STAGE IS THE PROJECT AT
Due to be launched September 2003

VIABILITY
'Six out of 25 sold off plan- prices range from £230,000 for cheapest apartments to £435,000 for most expensive town houses The level of forward reservations we would expect o­n a normal residential scheme'

NETWORKING/CLUSTERING
The development is centred around a courtyard that runs the length of the development.

TENURE
for sale

ICT
All units have ISDN links

DEFINING FEATURES
Artisan Quarter is Berkeley Homes' first live work venture. Gavin Stewart says: 'This is not something we have got a lot of experience in, but we anticipate this is a market that is going to be increasing.'

CONTACT
Gavin Stewart o­n (01753) 211 511


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